World's Fairest Chocolate? ORIGIN +
Our farmers nuture the finest cocoa in the Sambirano valley in Northwest Madagascar. They are paid premium prices which depend on the quality of the rare cocoa beans harvested. The higher income raises the standard of living of the farmers.The fine cocoa is then carefully prepared by fermenting and drying. Usually most cocoa is then exported to Chocolate factories around the world where the beans are then turned into chocolate. However in our case, the fresh cocoa stays in Madagascar to be crafted into fine chocolate at the Chocolaterie Robert factory , creating a product of origin. This raises the skills, the value and ultimately contributes to raising the wealth at origin and helps close the gdp/capita gap with the richest economies in a responsible way, a value added at source, origin positive, origin plus, Raisetrade highly ethical business model.
Our farmers nuture the finest cocoa in the Sambirano valley in Northwest Madagascar. They are paid premium prices which depend on the quality of the rare cocoa beans harvested. The higher income raises the standard of living of the farmers.The fine cocoa is then carefully prepared by fermenting and drying. Usually most cocoa is then exported to Chocolate factories around the world where the beans are then turned into chocolate. However in our case, the fresh cocoa stays in Madagascar to be crafted into fine chocolate at the Chocolaterie Robert factory , creating a product of origin. This raises the skills, the value and ultimately contributes to raising the wealth at origin and helps close the gdp/capita gap with the richest economies in a responsible way, a value added at source, origin positive, origin plus, Raisetrade highly ethical business model.
